This Viral Ramzan Ad About a Helpful Little Boy is All Kinds of Wonderful

A heartwarming commercial riding on the spirit of the holy month of Ramadan is winning praise all over social media. The ad, which promotes the concept of 'madad ek ibadat,' has been shared by a detergent brand in Pakistan. Since being posted on June 10, the ad has been viewed over 1.6 million times on Facebook and about 7.8 lakh times on YouTube.

The commercial shows a little boy, eager to enjoy the festivities with his friends. As he steps out, dressed in his new and sparkling white kurta, he spots an elderly samosa vendor pushing his cart towards the main market bustling with the excitement of Iftar. Seconds later, he notices that the wheel of the cart is stuck and vendor is unable to push it any further.

The little boy immediately steps in to weigh in the situation. After he and his friends fail to help push the cart out of the crack that has trapped the wheel, he comes up with a neat plan to help his vendor friend.

We'll let you watch the ad to find out what he does. There's a good chance you'll want to give this kid a big hug after what he does.